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Avoiding The Dread Of Information Overload Pt. 2
In our last post we looked at the issue that come from information overload. In this post we will look at a few ways to combat it.
I went through my time of information overload. Admittedly it can become quite addicting, buying more stuff.
I mean come on you’ve just got to have the latest and greatest ebook, course or video pak that Mr. or Mrs. super duper guru marketer has just launched. After all the said it will make me a gazzillion dollars by tomorrow night with the click of a button.
Truth is, the Internet is changing rapidly, but there are some things that will remain the same.
And that is the fundemenatals of marketing itself. You and I have to master marketing.
You have to learn how to get your message about your product or service out and before YOUR target market, for whatever your offer is.
Another thing is, in my opinion, there isn’t really any so called push button marketing, money making systems out there. Everyone that I’ve heard about, that purchased something claiming to be push button money making, has been disappointed by the product.
As I said, the more things change the more they remain the same.
Everyone in IM that I am aware of, who is having consitent success, has learned how to master marketing in general. They have learned how to get their message before the right buyers.
Now on to how to avoid information overload, or what I have found to help me.
Below are just a few things I recently decided to do so as to help me get control over my frustrations of information overload.
1.) Stop buying any and everything the guru‘s are trying to sell you.
2.) Get off and unsuscribe from so many marketers mailing list, many are only trying to sell you more crap.
3.) Now, if you have found a few marketers who provide you with some valuable training, then by all means stay subscribed to their list. There are after all a few who aren’t always about trying to sell you something.
4.) Study and master any particular course you may have purchased and then apply it to your business. Once you see results, you can then began to look at some other area’s to learn about.
5.) Blog about and share your experiences with others so as to help them on their IM Journey as well as learn from other bloggers.
6.) Keep careful check on your monthly spending budget, so as to be aware of how much $$$ you are actually spending on IM products. AND, beware of any unauthorized charges to your bank and credit card accounts.
Internet Marketing is a great and fun way to generate income, especailly from home. But it isn’t necessary to go into bancruptcy to do it nor to get started in it.
Just take it one day and one step at a time.
Again Rome was not built in a day, and your IM journey is not likely to be an overnight success.
Grow and learn as you go and you’ll be fine.
Don’t forget to leave your comments.
Cheers,
Willie Robertson













Hi Willie,
Thanks for sharing the tips that have worked for you. I got two key points from this post, 1) some aspects of internet marketing change every day (hello, Facebook!), and 2) core marketing skills will always be necessary. The only thing I would add to your list is to select one ‘mentor’ who you choose to learn from online. It is really helpful to follow the steps that someone has taken so you don’t have to reinvent the wheel. And if you pick one person, if they are successful and you feel a connection with them, they will be able to teach you much of what you want to learn without hopping around from guru to guru. There is plenty to learn with each and every method of marketing online so we really shouldn’t get bored, should we? Thanks again for the lesson, Allegra
Allegra Sinclair recently posted..Finding Personal Time in Your Busy Life
#4 is so important. Study and master a particular course or system, and apply it to your business. That’s what I’ve been doing for the past two years, and it’s a great relief not to have to go looking for anything else. I can, if I want to… but I don’t feel obliged to, because I have everything I need at my fingertips.
Willena Flewelling
Willena Flewelling recently posted..That One Small Thing
After reading your earlier blog, I had to see what else you said about the information overload
Yes, I un-subscribe to most, and keep only a few subscriptions going that I feel are really valuable. I’ve had to do this the slow way, the free way, because I need to make money online before spending it for online ventures. It’s been very, very slow, mostly because until a few months ago I really didn’t have a clear direction.
I wish someone could come up with a broad picture overview of what could be done online, with examples of how some people are doing it and making it. When I got details piecemeal, I didn’t have a framework to put them in, so the details went over my head.
Thanks for taking on this topic!
Pastor Sherry recently posted..A Spinning Lesson
I love the comment about Warrior Forum daily specials.
I too am on that mailing list and it has definitely been a challenge not to open each one and see what they have to offer.
I am doing well, haven’t opened one in months, althought I still look at the subject line and decide if that would help me right now. If not off it goes to archives.
Sometimes, we are not aware that we are already bombarded with a lot of information and that we are addressing to all the advises we get from the “experts”. We really should learn how to filter these information especially the unsolicited ones.
Hi Willie, this is a really important topic for everyone in internet marketing to get their head around. The problem online isn’t ever ‘having enough information’. As you and the comments above point out there is more than enough free content out there. The real problem is knowing what content you really need, and then, how exactly to apply it to your business. So whilst there is a degree of subscribing and unsubscribing to be done, eventually people will gravitate to blogs that they truly resonate with and then use that value to build more of their own.

Greta post, thanks
Mandy Swift recently posted..Marketing Basics: Why People Either Do Or Don’t Buy Your Stuff (Part 2)
Hi Willie,
This is great advice for folks starting out in IM. While I do stay on a few more lists than are needed, I don’t even read 95% or more of my emails. I also try to limit that to check only a couple times a day.
Another great tip is to stick with one good system for a year before moving on. If you do that, it forces you to focus on gaining mastery of fewer things rather than using a shotgun approach to learning. It’s a much more efficient (and cost effective) approach than that of chasing every shiny object. Thanks for sharing your experience with others.
Linnea recently posted..Three Cool New Google Search Features
Great tips on avoiding information overload – though I thought it was interesting you recommend starting a blog considering your recommendation to unsubscribe from lists so I guess the idea is to blog for the sake of blogging without a business element? Seriously, I am on the same page when it comes to minimizing the noise. I just unsubscribed from 2 email lists this morning for the very reason you referenced – though I have to say the emais that have made it to the top of my hot button list as from bloggers promoting their friends products.
marquita herald recently posted..Rejection: It Could be the Best “No!” You Ever Heard
Hello Marquita,
Thanks for commenting. And thanks for pointing out that, all though, in order to try and reduce information overload, I suggest unsubscribing to so many list, but then I turn around and recommend to visit and learn from others blogs, that might seem contradiction.
I do this all the time, visit others blogs, yet I do not always subscribe to their offer or get on their list, unless, they are offering something, for free, that I feel I can benefit from.
Personally, in recent days, I have stopped subscribing to so many so called big name guru’s list.
The bottom line is many online markerters are here to make money and build a business, I understand that, but for me, when all’s I am getting from being on someone’s list is a barrage of sales pitches, I’m gone after a while.
Earlier this year I joined the Warrior Forum and got on the list to receive the latest WSO’s, (special sales offers.) Man I kinda regret that I did. I have spent so much money on stuff over there, but it’s my fault.
Now granted, you can purchase stuff there at a very reasonable price, but how many courses can one study and implement at any given time?
Somewhere along the line, you have got to apply what you’ve learned. That’s all I am attempting to help people focus on.
Don’t ever stopping educating yourself, but apply, then increase learning.
Thanks again.